The bank has now emailed customers
Barclays is ditching a £5 monthly loyalty reward for having two or more direct debits, as it gives its Blue Rewards scheme a “makeover”. The move will cost customers £60 a year.
The email, titled “Barclays Blue Rewards is having a makeover”, states that Blue Rewards members can now access an Apple TV+ subscription and watch Major League Soccer matches with an MLS season pass subscription during the season, included within the existing £5 monthly fee. "It feels like a clever way of watering down the amount that I’m getting back from my savings. It’s made me think that I could switch to a different bank that won’t charge me to get those rates.”
The bank said it will undertake reviews to ensure Blue Rewards customers are getting fair value for their £5 monthly fee. In cases where customers are not receiving fair value, they will be alerted and Blue Rewards and its fee will be removed, leaving customers on Barclays’ standard, fee-free account, the bank said.
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