Though in-store sales will remain available in September, shipping estimates quickly slipped from this month to October, suggesting wide demand.
this year after seeing an overall slump in smartphone sales going into 2023. According to analyst Jeff Pu, the Cupertino company was expected to ship 85 million iPhone units this year. The company had also expected weaker adoption rates than normal.
Of course, strong pre-orders don’t necessarily suggest total yearly sales will beat expectations. Apple’s iPhone 15 Pro Max is $100 more expensive at $1,199 for 256GB of storage than last year, and earlier reports suggested some new premium features like the titanium frames cost more to source than the iPhone 14’s aluminum casing.
. Going off of pre-orders, Apple’s bet may have paid off, at least at the start before the phones actually land in customers’ laps.faster A17 processor built on the company’s first 3nm architecture. What’s more, there seem to be even more additions to the phone than Apple was ready to announce earlier this week. The new iPhone Pro Max should contain a 4422mAh battery, slightly bigger than last year’s comparable 4323mAh on the 14 Pro Max. These details were found in Chinese regulatory filings seen by
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