Primark has become one of Europe’s fastest-growing retailers with a strategy almost unique among big fashion brands: shunning online sales. Now it is plotting a major U.S. expansion.
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https://www.wsj.com/articles/with-10-dresses-and-no-online-selling-this-budget-retailer-is-taking-on-america-47cdd4d0 The Primark retail chain opened a store in Buffalo, N.Y., in April as part of its plan to grow in the U.S.Primark has become one of Europe’s fastest-growing retailers with a strategy almost unique among big fashion brands: shunning online sales.
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