“It feels like the TV bubble has burst,” Studiocanal CEO Anna Marsh said today. The French powerhouse has been making TV for around six years and Marsh used a Mip TV keynote to say thin…
“We were experiencing greenlights after very short develpoment periods beforehand but now it feels like these decisions are stretching out,” she added. “Some shows aren’t getting over the hump and it’s not as easy as in the past to get a second or third season. It feels like the TV bubble has burst.”There are great challenges today and “upheaval” but Marsh stressed that Studiocanal remains committed to TV.
In film, she said Studiocanal, which she claimed was 2022’s leading indie theatrical distributor, is at a “crossroads” following the “dark and dim” Covid-19 period. Her team is receiving around 500 movie and 200 TV scripts per year, she revealed. Marsh also talked up the opportunity for spreading IP across gaming, advertising, publishing and music using the might of
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