Warner Bros. is staggering its release of 'Tenet.' The film will debut on Aug. 26 internationally before opening in select cities in the U.S. over Labor Day weekend.
Select U.S. cities will get access to the film over Labor Day weekend.
Typically, studios look to release big blockbusters all in the same weekend to avoid spoilers or pirated copies entering the space before the film is made available to a large segment of the public.Warner Bros.The film, which has been delayed a number of times due to the ongoing, will debut on Aug. 26 internationally before opening in select cities in the U.S. over the Labor Day weekend.
This is an unusual move for such a high-profile feature. Typically, studios look to release big blockbusters all in the same weekend to avoid spoilers or pirated copies entering the space before the film is made available to a large segment of the public. However, the strategy will allow Warner Bros. and international theaters to ring up some ticket sales. Exhibitors in the U.S. that have opened during the pandemic have been forced to show library titles like "Star Wars" and "Jurassic Park."
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