The David-vs.-Goliath GameStop comedy paints the battle lines in broad strokes.
Cue the booing and hissing — and laughing. One scene, based on fact, as it turns out, features Steve with his pet pig Romeo running loose inside his house as he strategizes with his fellow short sellers: investors who stand to make a profit only if the stock they’re betting against loses value. And at the opening of this story, that stock happens to be GameStop, the somewhat fusty chain of shopping-mall retail stores that sell new and used gaming hardware and software.
Keith plows that nest egg into GameStop stock, arguing that the company is undervalued — and because, as he puts it ingenuously, “I like the stock.” This becomes a kind of catchphrase. His legion of online fans follow suit, and the price of GameStop stock goes up as more people buy it, despite the conventional wisdom that says it’s a bad investment. “That’s literally the definition of a pyramid scheme,” Herrold’s character cracks.
It’s all just an opportunity to underscore that the film’s heroes are ordinary people like you and me, as opposed to Gabe, Steve and Ken, who are shallow archetypes of greed and evil. Just when GameStop stock is going through the roof, that trio is shown to conspire with the proprietors of Robinhood — the commission-free trading app that most of the GameStop investors use — to shut the platform down, along with the WallStreetBets subreddit where Keith also promulgated his stock picks.
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