In recent weeks, sources have heard the former president on the phone swearing gratuitously and asking things like, “What the fuck is going on” with Truth Social. And he’s demanded to know why more people aren’t using it.
SimilarWeb’s estimates show a sharp spike of around 2 million daily visits to the site when it first debuted, before traffic dipped to an average of approximately 300,000 visits each day, putting the site on par with Gettr.
The extreme-right Gab, however, has managed to rack up twice the web traffic as Truth Social, despite its mobile apps being banned from both Apple and Google’s app stores. The odd sluggishness of the waitlist could also explain why, at this early stage of Trump’s website, the MAGA fans who have visited Truth Social also don’t tend to stay very long, according to SimilarWeb’s analytical tools. The company estimates that the average visitor to Trump’s site stays for just 90 seconds—a far cry from the seven minutes users tend to spend on Gettr and nine minutes spent on Gab.
“It’s been an incredible success,” he claimed. “We have hundreds of thousands of people trying to get on and we’re doing it very slowly.” Even though Team Trump might be eager to spin this as standard growing pains as opposed to conspicuous shortcomings, Truth Social’s lackluster performance is notable given the deep pockets behind the company.
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